Intertextuality - the inclusion of links to other media forms or events. Can be from films (which may come from the theme or similar narrative of song) or other music videos that are effective, and the band want to emulate them.
Genre - gets reflected in the mise-en-scene, costume and the general tone/atmosphere of the video.
Camera Angles and Movement - tend to surround the lead singer, as they seem to be the 'personality' of the band and the figurehead that the public recognise as brand identity.
Costume - affects the mood and narrative.
Editing - sorts out the pace of the video and organises the chronology.
No comments:
Post a Comment